The stock of Tata Motors edged higher to Rs.375 as the Jaguar Land Rover Company reported a record number of units sold for the year ended 2013. The sales have shown continuous improvement every month on a sequential basis and on a year on year basis in 2013. Tata Motors has given a return of 68.69% from our levels of recommendation.
Jaguar Land Rover, the UK’s leading manufacturer of premium luxury vehicles has delivered its strongest ever full year global sales performance with retail sales up by 19% at 425,006 units with strong growth in all major regions and new records set in 38 markets, including Russia, Brazil, Korea and Canada. Regional performance for the full year was as follows: Asia Pacific and the China region up 30%, North America up 21%, the UK up 14%, Europe up 6%, and other overseas markets up 23%.
Jaguar 2013 Sales Performance
Jaguar recorded a 42% year on year increase in sales, selling 76,668 vehicles in 2013 – its strongest full year sales performance since 2005 with new records set in 17 markets including, Brazil, India, Russia and China. This strong global performance was primarily driven by F-TYPE introduction and a new annual record for XF retailing 47,391 saloon and Sportbrake models. XJ also delivered its best full year performance for ten years with 19,677 vehicle sales with particular strong demand from North America and China led by the introduction of the All-Wheel Driveline and an enhanced engine line-up that included the 3.0 V6 and 2.0 4-cylinder petrol engines.
Jaguar delivered year on year increases in every major region with North America now the brand’s top selling region. Full year regional performances were as follows: the China Region up significantly, North America up 44%, Asia Pacific up 33%, Europe up 17%, UK up 15% and other overseas markets up 31%.
Land Rover 2013 Sales Performance
Land Rover set a new full year sales record retailing 348,338 vehicles in 2013, up 15% on the prior year following record sales of the Range Rover and Range Rover Evoque and an incredible performance from all- new Range Rover Sport which was close to equalling its prior record set in 2007, despite having only been on sale for part of the year. The Freelander 2 also delivered a very strong full year performance, up 20% on the prior year.
Sales were up for Land Rover in every major region with annual sales records set in 42 markets, including the UK, USA, Brazil and India. Full year regional performances were as follows: Asia Pacific up 29%, the China Region up 17%, North America up 15%, the UK up 13%, Europe up 4%, and other overseas markets up 22%.